With pay-per-click (PPC) you advertise your website on the Internet and pay each time the advert or text is clicked to display your website.
The entries that appear as sponsored links at the top and right of the Google search engine resultsSearch Engine Results Page (SERP)The list of web sites that is returned when a search is made using an internet search engine. Two of the most popular search engines are Google and Yahoo. are pay-per-click. When the entry is clicked your website is displayed and your pay-per-click account is charged. The amount you pay depends on what searches you want to appear in and the page and position that your entry appears in those results.
You can also create pay-per-click images that appear as adverts or bannersWeb BannerA style of web advert that is wide and short or tall and narrow. on other companies' websites. When the advert or banner is clicked, your website is displayed and your pay-per-click account is charged. When you subscribe to a pay-per-click service you specify what types of companies' website to display your adverts and banners. You can also specify a geographical location for these companies.
We can design and create web adverts and banners for you and arrange for them to be included in an appropriate pay-per-click service. We can also help you subscribe to and manage pay-per-click search engine resultsSearch Engine Results Page (SERP)The list of web sites that is returned when a search is made using an internet search engine. Two of the most popular search engines are Google and Yahoo..
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